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Caution! You might be a Nussbaum customer by the end of this episode! (Actually, that would be a great thing for your business. Go ahead and press play).

What’s it take to be successful in truckload sales? Wining and dining? The lowest rates? (hint: not that). In today’s exchange, we explore five keys to success using the acronym S.A.L.E.S.

  • S – Strategic Outreach
  • A – Aligning Internally
  • L – Long-term Relationships
  • E – Excellence in Service
  • S – Sustainable Growth

According to Joe, Brent, and Mark, our Business Development Managers, patience and thoroughness underpin everything. To be sure, sales can be fast-paced and exciting! But finding the best customers with the right freight at the right price takes persistence.

In addition to prospecting and building customer relationships, our BDMs unpack the “three-legged stool”—the importance of aligning your sales, operations, and pricing teams to find the right business for your network strategy. Checks and balances are critical, as each part brings needed perspective—sales with possibility, pricing with profitability, and operations with feasibility. They also highlight Nussbaum’s SalesScope software that enhances collaboration throughout the bidding process.

Press play and enjoy!

If you prefer the audio-only player, please click below:

FROM TODAY’S PODCAST

  • Guests: Mark Stalter, Brent Wagenbach, and Joe LaTulip – Business Development Managers

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ABOUT NUSSBAUM

Employee-Owned, Purpose Driven | Nussbaum is an industry leader in over-the-road freight transportation. For more information on our award-winning services and top-paying driver careers, visit nussbaum.com or nussbaumjobs.com.

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